Brazil is going through a crisis these days. Government
corruption scandal and a tanking economy are two of the country's biggest
problems, and the effects have been widespread for those who live there. The
real, Brazil's currency, is also losing value swiftly; recently it was valued
at more than 4 reais to the U.S. dollar, its lowest value since the currency
was introduced in 1994. While this is bad news for Brazil, there are a few
reasons that this is a very good time to visit.
1. Airfares
In recent years, Brazilians were earning more money and
traveling more. Friends reported that while visiting New York, Los Angeles, and
Italy, it didn't take long to hear Brazilian Portuguese in the crowds of
tourists. However, Brazil's economic problems mean that it's much more
expensive for Brazilians to travel abroad, and economic instability and
insecurity about the future mean that many of them will choose to keep their money
than spend it. As fewer Brazilians are traveling now, airfares to Brazil have
come way down.
A round-trip ticket from the west coast of the U.S. to São
Paulo or Rio de Janeiro used to cost around $1500 per person, often more in
high season. Now tickets to Brazil can be found for about a third of that
price. A search on Skyscanner today shows round-trip airfare from San Francisco
to São Paulo for $630 per person in January-February 2016. From San Francisco
to Rio de Janeiro is $577, and the deals continue to show up through the summer
months of 2016.
2. Cost of traveling
in Brazil
Because the Brazilian currency has lost so much value this
year, your money will go farther in Brazil than in past years. This is a big
contrast to what travelers experienced in Brazil over the past decade. In fact,
until now, Brazil has been known as an expensive country to travel in. After
evidence indicated that São Paulo and Rio were the most expensive cities in the
western hemisphere, Seth Kugel gave frugal travel tips for Brazil. According to
Boris Schlossberg, managing director of FX strategy at BK Asset Management, in
the CNBC article "This currency's collapse is astounding," that in
recent years, a steak dinner in São Paulo was more expensive than a similar
meal in New York City.
Now Brazil's economic downturn means that prices will be
lower for travelers. Due to inflation, prices are not rock bottom, but they are
definitely more affordable for travelers. What used to be an expensive hotel in
São Paulo may now be reasonable. A good meal in Brazil's most expensive cities
is now finally affordable. This is good news for travelers because in past
years, the cost of a good lunch in São Paulo, for example, could easily top $50
per person. Brazil is still not a cheap country to travel in, but it is much
less expensive than it was even one year ago.
3. Benefits for
Travelers, Benefits for Brazil
As the host country of the 2014 World Cup and the upcoming
host of the 2016 Summer Olympics, Brazil has been makes significant
improvements in things like public transportation, infrastructure, and
environmental clean up. Despite the country's ongoing challenges, travelers
benefit from the ways in which Brazil has been growing and improving as it has
prepared to be the host nation for these two important events.
During this difficult time for Brazilians, added spending
through tourism is certainly welcome. Increased spending by tourists in
restaurants, hotels, shopping centers, cafes, markets, and so on will benefit
Brazil. Travelers should be aware, though, that Brazil has crime and other
problems, so you'll need to take precautions to keep your travels in Brazil as
safe as possible.
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